Defining Merchandising Styles
An item may support multiple pallet Merchandising Styles -- useful when a product can be displayed in different ways, though the item for purchase is the same (this is not the same as selling a single vs. a 6-pack of soda, for example)
To define multiple merchandising styles for the same item, add one row to your catalog spreadsheet for each required merchandising style. Each row must have:
- The same item_id value
- A different merch_style value
It is required there is one entry per item_id with a blank (default) merch_style.
For non-default merch_style item variants, you only need to specify data that differs from the default merch_style values. For example, if only the width and image_uri columns are different from some item's "Tray" variant, all other columns in that variant's row can be left blank. Blank column values will use the default variant's values.
Example use cases for merch_styles include:
- Tray / Carton / PDQ: When an item will be merchandised as it was shipped, in a bulk tray or carton
- Folded vs. Hanging Clothing
- Loose vs. Boxed Produce